Whippet is a small, senior team making brands, products, and digital experiences for people who care about the details.
Most design work doesn't fail because it isn't beautiful. It fails because it isn't useful — because it wasn't grounded in a real problem, or because it couldn't survive the business it was made for.
We work the opposite way. Small team, senior hands, long attention. Fewer clients, deeper work. The kind of design that stays right when the trends move on.
Whippet was founded on the belief that independence — freedom from the wrong kind of meetings, from work that dilutes, from the pressure to grow for its own sake — is what allows good design to happen. We keep the studio deliberately small so that the person who pitches the work is the person who does it. Every time.
We work across brand and digital — but never as an a la carte menu. Each practice is strongest when it's connected to the others.
Naming, positioning, logotype, systems, and the language that holds them together. Brands built to be lived in, not just looked at.
Websites, apps, and interfaces designed around real behaviour — with a bias toward clarity, speed, and craft.
Motion built with intent — brand films, interface animation, and content that earns its runtime.
Ongoing creative leadership for teams that need a steady hand — on brand, on product, on what comes next.
Front-end build for studios, startups, and the independently-minded. Fast, accessible, well-made.
White-label support for other studios and agencies — quietly, on-brand, and without a footprint.
We don't list everything. Just the work that best shows how we think.
Naming, identity, and editorial system for a company that runs small, deliberate journeys through northern Europe.
A calm, distraction-free writing environment built around the way real writers actually work.
A short film about the craft behind a small-batch ceramics studio in East London.
A quietly confident home for long-form essays, designed around reading above all else.
We start with conversations, not briefs. What's actually going on? What's been tried? What matters more than we'd guess?
We turn what we've heard into a clear creative problem — one worth solving, and specific enough to solve well.
We design, refine, and iterate in the open. Fewer big reveals, more small decisions made together.
We finish with the tools, systems, and documentation that let your team run what we've made — long after we've gone.
Occasional writing on design, craft, and the quiet parts of running a studio.
We're always glad to hear about new work — early conversations are free, and we're honest about whether we're the right fit.